What can you publish via RSS
Copyright 2005 Rok Hrastnik
Contrary popular opinion, RSS is not only good for delivering content from your blog, but has much more marketing and publishing potential.
RSS can actually be used to deliver a wide range of content and content needs types. If you can divide your content in to individual stories or individual pieces, you can deliver it via RSS. If you simply want to give you an impression of RSS power, here are some examples of content you can publish with the
--> MarketingVOX is using RSS to deliver internet marketing news to their readers, as it becomes available. Instead of having to wait to receive all the news in a single e-mail newsletter, RSS users get them as soon as they are ready.
--> Amazon.com uses RSS to announce their Bestsellers and help their users keep track of releases they are most interested in.
--> Some affiliate managers already communicate with their affiliates using RSS. You can of course use it to communicate with all other segment and, as your employees or team members, and even your company owners.
--> FindSavings.com uses RSS to deliver savings coupons and related information.
--> Lockergnome uses RSS to provide visitors with the latest week and the appropriate software. Again using other companies RSS to deliver product updates and patches directly to their customers, just as they become available.
--> A few hundred content publishers are using RSS to deliver audio content, such as .MP3 interviews and even radio shows.
--> Textamerica.com allows people to post pictures, videos and text from their mobile phones and then make this content available via RSS feeds.
--> Other companies are using RSS to deliver white papers and other educational content, even PowerPoint presentations. --> One company uses RSS as a consulting billing awareness tool. The consultants create activity reports and RSS feeds from the activity channels carry the billable information to the accounting staff for invoice preparation.
--> Many internet publishers are using RSS to deliver their newsletters, as a complement to their email delivery. Since many people no longer want to give their e-mail address away to publishers, this is a great way to keep your e-zine readership growing.
--> Publish living digital catalogues of your products and provide your customers with your latest product releases, broken down by the categories they are interested in, and make it easy for them to order.
--> Give your affiliates and marketing partners with RSS feeds they can encourage their visitors to better promote your products and still make a Commission. Amazon.com makes already it. When you start?
--> Create RSS autoresponders with scheduled messages, to keep constant marketing contact with your prospects and slowly move them to the Distributor.
--> Deliver limited access content to your customers, employees, team members and even investors without fearing other unwanted eyes. Use RSS for internal communications, teamworking and other needs.
--> Give your customers easy access to software updates, delivered to them exactly as they become available, without the fuss of having to visit your site or deal with huge e-mail attachments, which would get blocked by spam filters anyway.
--> Newsreporters are constantly bombarded with e-mail, so why not instead deliver your press releases via RSS? Or even better yet, why not provide some of your releases as video comments, interviews or statements from your business managers or owners?
--> Help your visitors keep with what s going on in your Web Forum, by publishing your latest forum posts or whole threads via RSS.
Hopefully these ideas enough to get you started with RSS in your own company.
About the author:
Find out everything you need to know about RSS and how do I use it to get your content delivered, win back your customers, make more sales and increase Search engine rankings. Unleash the marketing and Publishing power of RSS, hailed as the best and most comprehensive guide on marketing with RSS by top RSS industry leaders, experts, developers, and top marketers. http://RSS.marketingstudies.NET/index.html
没有评论:
发表评论