RSS does not equal with Blogs

It is difficult to have a conversation about these days-technology that does not involve RSS. At the age of the Internet, the message is expected to be instantaneous. RSS offers instant real-time distribution in an on demand world.
What is RSS?
RSS is a standard format for syndicating information or content over the Internet. When a visitor subscribes to an RSS feed, receive the new information each time the feed is updated.
RSS does not equal with Email
RSS is not email, nor is it designed to be a replacement for email. RSS is an additional communication channel that can be used to deliver content. Email newsletters have had a growing problem with spam. Email open rates have plummeted, filtering systems become increasingly complex and with the complexity and volume even "approved" messages have been able to get through.
RSS feeds are opt-in, and in most cases need subscribers do not provide any personal information to subscribe. RSS is simply an alternative method to communicate with your audience.
Using RSS as a supplement to e-mail. RSS technology is a great complement to the e-mail message, and it will allow you to avoid spam filters and quite possibly reach a new audience, which is leery to give personal information to subscribe.
RSS does not have the problems associated with email marketing. Email filters, does not prevent the message goes through. RSS does not have any costs associated with list maintenance. With RSS, the sender is known, compliance with the can SPAM Act is not a problem. RSS is 100% opt-in, there are no worries of misdirected email or customers do not receive information due to spam.
RSS and email are not mutually exclusive. While it is true that there are significant benefits to RSS, not connected to e-mail communications. RSS has not yet reached the turning point. It is therefore best to offer both RSS and email as options to customers.
RSS does not equal with Blogs
Many assume that RSS is only for syndicating the contents of blogs, nothing could be further from the truth. Blogs and online journals have rocketed to popularity in the last few years, and many bloggers use RSS as a means to distribute and syndicate their blog posts. Subscribers receive information each time the blog is updated. This is not, however, only use for RSS. RSS can deliver any content, including forum posts, discount coupons, newsletters or press releases. Blogs are just one type of information syndicated by RSS feeds.
Blogs can be published using RSS, but do not assume the content found in an RSS feed is from a blog.
How is Podcasting related to RSS?
Podcasts are simply RSS feeds that contain audio content in the test room. In the last few years, the term podcast is extended to include RSS feeds that contain videos and audio files. Podcasts use the RSS specification to deliver the rich media. In the short time RSS has been around, been many misconceptions formed for a surprisingly simple concept. RSS is simply a standard for syndicating information (all types of information) on the World Wide web. Users choose to subscribe to the information in an RSS feed. About the author:
Sharon Housley manages marketing for FeedForAll http://www.feedforall.com software for creating, editing and publishing RSS feeds and podcasts. Sharon also manages marketing for Note Page http://www.notepage.net a wireless text messaging software company.

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